top of page
Benchmade Knife Company - Yours, For Life - Mark Healey Profile
Yours, For Life is Benchmade Knives' first brand equity campaign. This influencer driven, omni-channel storytelling work explored the personal values that drive people like Mark, his heritage, and his philosophies.
More stories:
https://www.benchmade.com/yours-for-life
My role(s):
Creative Lead, Story Supervision, Film Directorial, Editing, Photographer, Influencer interview/editing.
Agency: The Program
Associate CD / Copywriter: Kevin Kampwirth
Producer: Alexandra Hawes
Strategy Director: Coe Lottis
Design: Justin Vitakis
Design: Ragen Venti
bottom of page